5 eCommerce Platforms in 2021 to Bring Your Business Online

May, 2021
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Establishing a business alone isn’t an easy feat, and that doesn’t include the part where you’re moving it online. But with these 5 eCommerce platforms, you’ll have an easier time transitioning from traditional business forms to creating an online presence.

Online businesses are growing in popularity thanks to technological advancements like AI chatbots, virtual reality, and social media. But ever since COVID-19 struck the world in early 2020, the world of online businesses has observed remarkable growth.

The pandemic has pushed the shift towards digitalisation and triggered new online consumer behaviours -  some of them predicted to have long-lasting effects. With digital transformation on every corner, businesses quickly adapt to meet these changes.

Albeit intimidating, taking your business online is an excellent opportunity to reach a worldwide audience. It provides more accessibility for a broader target audience, and in return, a higher increase in revenue.

Related article: The Buyer’s Guide to Sales Enablement Platforms

Benefits of Having an eCommerce Platform

Having an eCommerce platform provides you with better visibility of your operations, covering inventory management, large-scale orders, manufacturing processes, and more. A platform also saves you time by automating redundant business operations.

Amongst others, diving into an eCommerce platform allows you to develop multiple brands or product lines under one roof.  As everything is done within one system, you need not worry about coordinating them in sync.

If you think this only applies to large businesses, think again. Whether you’re an up-and-coming enterprise or an established corporation, you’re bound to experience the same set of issues as your business continues.

Instead of waiting around until the long string of orders rolls in unexpectedly, it’s highly recommended you do your research into these solutions. A strong understanding of these available eCommerce platforms will help you anticipate the changes required for your business. 

Related article: Seven Key Phases Of Software Selection

5 eCommerce Platforms in 2021

1. Shopify Plus

True to its name, this platform is provided by the people behind Shopify. This Saas-based solution is embedded with marketing tools and SEO support to help drive traffic to your online presence.

Designed with an app-based architecture, Shopify Plus gives you the ability to drive high-volume business by integrating multiple applications.

Similarly, if you’re looking into developing different storefronts under your brands, Shopify Plus lets you create various sites. Each site comes with its own respective admin panels.

While this eCommerce platform allows your brand to go in multiple directions, syncing them altogether may be tricky. You might require a specialist to help achieve a holistic view of all your different operations.

2. SAP Commerce Cloud

SAP Commerce Cloud is a platform that you could look into if you’re already engaging with several different product lines under your name. Thanks to its adaptive nature, this platform is ideal for on-premise installations.

The software’s adaptability gives you the flexibility to implement customisation. From creating different price quotes to managing complex product catalogues, you can ensure that everything is tailored to your business requirements.

However, its extensive customisation options do come with a price. Compared to other eCommerce platforms, SAP Commerce Cloud comes at a pricier edge.

Additionally, it’s also important to note that its analytics and reporting abilities might not be the best. But if customisation is what you’re looking for, this platform is an option you may consider.

3. Laravel

Laravel is an intuitive eCommerce platform that allows you to set up a customisable storefront. If you find yourself constantly on the go, the system lets you access your customers through mobile.

The platform immediately notifies you when there are new features and changes. However, this might not be an ideal matter if you have difficulty adapting to different changes.

Through Laravel’s website-building capabilities, it gives your business a clean online presence that prioritises scalability and clean code structuring.

With that, you can expect excellent performance optimisation, especially for web applications.

4. Salesforce Commerce Cloud

If you’re a large business looking for something fast, you might want to put Salesforce Commerce Cloud into your list of viable platforms. This platform is the ideal launchpad to get a quick start on your online business.

The platform takes pride in keeping it simple and feasible. Users can expect a series of easy-to-use tools, simplified customisation, and other efficient features to drive personalisation.

While we commend the platform for giving businesses a quick jump start, several aspects are pretty lacking. One of them includes the limited data storage capabilities, which can make working with it difficult.

However, if setting up an online presence is urgent matter for your business, you can rely on this solution to help you set up an online presence. - especially with almost every business going digital at this moment.

5. Magento Commerce

Lastly, Magento Commerce is well-known for its on-premise platform, but users can look into its cloud-based solutions as well. Mainly relying on third-party extensions, it’s a viable solution that allows you to deal with multiple product lines.

The platform includes remarkable features to support the direction you’re planning to take with your business. However, this comes at the price of continuous upgrades every few years. This might come off troublesome to some users.

It makes a tremendous multi-store solution for large enterprises. But because of its advancements, the platform might prove a little bit too complex for people who are new to eCommerce platforms.

But if you ever run into some problems with the platform, like bugs and errors, you can depend on Magento’s developer community to receive assistance.

Consult with us

After evaluating each eCommerce platform, it can be challenging to choose the best option. Even though there might not be the best option in the market, selecting software that works according to your needs is what matters.

Before making your final call, you should consult with your overall team. After all, the eCommerce platform choice dramatically impacts the people doing everything to keep your business intact.

If you’re having trouble choosing the right eCommerce platform, look no further. Software-Advisory provides you with all the assistance you need to get a solid start.

Book a consultation with us today.