Look for a partner that treats you like their biggest client. Even if you aren’t. That way, you’ll know that they’ll make your needs a priority and add more resources to support you. No matter where you are based.
Augmented Reality (AR) technology in Customer Experience is the overlaying of virtual elements onto a physical picture, thereby allowing the user to visualise impacts or enhancements through displays such as HoloLens or Google Glass or the camera view of a smartphone or tablet.
Unlike virtual reality, which transforms you into a different scenario, AR relies on beautifully produced virtual elements. These things create magical interactions, allowing the interweaving of information, designs, or that sofa into a physical reality. As a result, the user gets to analyse the specifics in a situation.
